Let’s build a user experience (UX) culture at George Mason University!
A student comes to us with a problem. We all want to help. But is immediately getting out the tools and tinkering the right answer? Do we really understand the problem? If not, how can we really fix it? Are we going to make things worse?
Let’s make sure we understand the problem before we work on the solution. To do that, we should apply design thinking. Design thinking is a process of creating and testing innovative ideas to improve a product/service or solve existing problems.
During this interactive session, the presenters will discuss the stages of design thinking and, by using examples, share methods to see the problem from the user perspective. Participants will conduct usability testing and learn how to get insight into actual student behavior. These approaches will help reduce wasted effort and ineffective solutions and increase the overall student experience.
Click below to access individual session evaluation:Link to Individual Session Evaluation
